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Guy Kawasaki Previews New Book, Advises Communicators How to Socialize an Event

10 November, 2014

By Michelle McIntyre Guy Kawasaki, a social media figure with 9 million followers, spoke to business communicators Oct. 14 about how to use social media to gain exposure for their...

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Is Good Writing a Business Luxury or Necessity?

Is Good Writing a Business Luxury or Necessity?

10 November, 2014

By David Meuel Early in my business communications career I worked for a man who understood the power and value of good business writing. He recognized that it could make...